After the success aurus, Idea launched new dual sim android 3G smartphone Ivory. Ivory is priced at RS 7390. Ivory runs on android 4.0 ICS OS. Ivory is powered with 81GHz processor, has 3.5-inch display with 480x320p resolution, 3.2MP rear camera with flash and no camera for video calling. Ivory has 512MB of RAM, comes with 4GB of internal storage and battery capacity of 1300mAH with 5 hours of talktime.

These are the features of Ivory:
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Operating System
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Android 4.0 (ICS)
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Price
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RS 7390
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Form Factor
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Bar
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GPU
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Yes
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Frequency of Operation
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Quad-band GSM 850/ 900/ 1800/ 1900 MHz, UTMS 850/2100, GSM 850/ 900/ 1800/ 1900
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Sim Slot
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Dual SimCard(GSM+GSM)
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Display Screen
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3.5 inch capacitive screen with resolution ( 480×320)
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Processor
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1GHz Processor.
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Sensors
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G-Sensor, Proximity sensor, accelerometer sensor available.
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Camera
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3.2 Mega Pixels Rear Camera with flash and No Front camera.
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Zoom
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Digital Zoom
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Video Recording
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Available
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Video Playback
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720P support.
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Battery Type
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Li-ion
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Stand By Time
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Up to 200 hours
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Talk Time
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Up to 4 hours
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Battery capacity
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1300 mAH
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GPRS
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Available
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Bluetooth
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Bluetooth with A2DP
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Wifi
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Wi-Fi 802.11 b/g
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Port
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Micro USB v2.0
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Edge
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Yes
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3G
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HSDPA DL 7.2 Mbps; UL 384kbps
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GPS
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Yes, A-GPS support
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Internal Memory
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4GB internal,512MB RAM
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External Memory
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Expandable to 32GB
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Memory Slot
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MicroSD
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SMS
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Available
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MMS
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Available
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Email
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Available
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Ring Tone
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Vibration, MP3, Polyphonic
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Browser
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Available, Google browser
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Music
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Loud Speaker, 3.5mm Audio Jack
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Speaker
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Available
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Headset
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Available
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FM
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Available
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Colors
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Black,White
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Pros of the Smartphone:
- 3.5 Capacitive screen with 480×320 resolution
- Low cost.
- 3.2MP Rear camera .
- 4GB internal memory.
- High speed/performance Processor.
Cons of this Smartphone:
- Battery capacity of 1300mAH is very low with 4 hours of talktime.
- No front camera for video chatting.